Posts Categorized: Uncategorized

Legally blonde

The result of corporate fundraising success is work; account management, operational involvement, marketing sign-off and PR engagement to name but a few; and then there’s my personal bugbear; contracts. While I love the marketing aspect of corporate fundraising, the brand alignment and the planning and implementation of great campaigns, I am no lawyer; and the… Read more »

Managing great corporate expectations

My first ‘official’ foray into the charitable sector was a series of job interviews for corporate partnership positions. At each of these I was asked about how I would handle corporate volunteering requests. Responding that I would manage partners’ expectations sensitively, while trying to divert the potential partner towards a cash donation, I realised there… Read more »

Fundraising is not for the faint hearted

My first job fresh out of university was selling classified advertising space for the Observer newspaper, which at the time was based on Battersea Bridge Road, around the corner from Battersea Dogs and Cats Home. There were around 30 of us in the classified team and we had to make 100 cold calls a day,… Read more »